stories (13)

How to tell your most difficult stories

Lafayette, Colorado- June 3, 2013 - What if you knew that your darkest moments could help your loved ones in immeasurable ways?  Springtime may seem like an odd time to focus on this difficult topic, but is there ever really a perfect time to tackle our toughest stories?  This month’s tips focus on how you can tell the more complicated or difficult moments in your personal narrative to your kids and future generations.  

 

Denying that we've lived through difficult times doesn't help anyone.  In fact, in his new book, "The Secrets of Happy Families," Bruce Feiller shows compelling research that "the more children know about their family's history, the stronger their sense of control over their lives, the higher their self-esteem and the more successfully they believed their families functioned."

Whether it be guilt, illness, or addiction, telling your most painful stories will bring about great transformation for you and your loved ones.  It is important that our kids hear about both the good and bad times in our lives, so that they see and understand our ability to bounce back and live through even the most extreme of painful circumstances. Here are some ways that may make it easier for you to share your difficult stories.  

1.  Lead with what you've learned without being preachy.

One trick to getting your listeners to open their ears (and their hearts) is to not come across as a know it all.  In order to do this, make sure you've gone through the important step of deep reflection before you try to share what you think you've learned. If you want it to be a bonding experience, it shouldn't feel like you are unloading onto them. If you've done the work either on your own or with a professional to uncover the lessons in your hardships, your experiences are more likely to resonate with your listeners and to help them work through their own difficult times.   

 

Bernice Robertson survived breast cancer and a double mastectomy when she was in her 40s. She is now in her 90s and grateful to have survived but also to have been able to help others women going through their own battles with breast cancer. She was a  volunteer for years, using her experience to inspire while at the same time fully aware that not everyone would have the miraculous outcome she had. She was able to help countless other women because she shared her story while being aware that we all have our own paths to walk.  If you begin with something you learned during or after your pain, it may just be easier for you to talk about it and for your loved ones to listen.   

 

2.  Focus on the facts rather than your feelings.

When I interviewed Frances Coraz for her life story movie, she was so scared to talk about her childhood she avoided meeting with me for months. When we finally met, she admitted she was afraid because her mother had died suddenly when she was a little girl and she never talked about it.  

 

We decided to focus on the facts, and as she began recounting where they lived, what her father did for work, it became easier for her to go back there. When we got to the part of her mother's death, she did get choked up of course, but it wasn't nearly as terrifying as she'd imagined it. She even remembered a tender long-forgotten detail, her father making her hot cocoa the day her mother died and every day thereafter for a long time.  

 

By breaking down the story into facts, she was able to distance herself from the strong emotions, and talk about what had happened. This gave her family who later watched her movie real insight that they'd never before had about her early life experiences. And in the end it was a relief for her to be able to share the stories and to remember her mother.

 

3.  Give your loved ones context.

Since your difficult stories can run the gamut of topics, it helps to set them up with some context, whether that be historical, personal, or emotional. Standards, customs, and culture are constantly shifting.  

 

When giving context, it's also important to remind your listener that situations and people in life aren't usually all one way or the other. When Jennie Pikur remembers her father, Paul, a farmer with a drinking problem, she acknowledges he had a terrible temper but also that he had a gentle side. She fondly recalls how he brought her berries or flowers from the fields when she was ill as a child. Her sister, Mary Balasa, backs her up saying, "You could make this a horror story, but there was a lot of love there."   

 

It may have been tempting for some to paint Paul as a monster, but that wouldn't have been true, just as painting him as a saint wouldn't be either. Acknowledging other sides of your story is just as important as telling the stories themselves. The positive details Jennie shares with her family about her father doesn't change the horrible things he may have done, but it does make a difference in how he is remembered him. It shows his humanity. If you want to make the most impact with your stories, especially the hard to tell ones, make sure that you set them up with a clear and simple context.

 

4. Remember you are you because of what you've lived.

Whether your difficult stories have to do with divorce, addiction, abuse, loss, or choices you made that you feel guilty about, acknowledging that they happened and sharing them with people you love will both deepen your bond and remind you of your own strength in overcoming them. You know Nietzsche's famous quote, "what doesn't kill us makes us stronger," your most difficult experiences are proof positive of this.  

 

Add to that the tons of research about the damaging, even crippling effects that secrets can have on our relationships and our health, and you will see why it's even more important to share all kinds of stories, not just the rose colored ones.  

 

But before you go telling all, remember that the point is not just to unburden yourself, but to create a sense of belonging to something greater and to demonstrate that you have overcome great obstacles and come out ahead. Because when you reflect on your life, there are surely examples you can find of challenges you've faced and gotten through the wiser for it. Make sure the people you care most about, know these important accomplishments in your life.  After all, if you don't tell you stories now, chances are someone else will for you one day.  Wouldn't you rather be the narrator of your own experience? 

 

Arielle Nobile, Producer/Director and Legacy Connections’ Films Founder, has been helping people tell their stories in the medium of narrative cinema since 2005.  She has produced and directed over 100 films.  She also gives talks and teaches Legacy workshops all over the country.

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With the deadline of August 31 quickly approaching, people 50 and older are encouraged to submit their story to the Center for Productive Longevity’s (CPL) Later-Life Story Contest as soon as possible. The contest has two categories: (1) Entrepreneurship Success Stories and (2) Inspirational Life Stories, with one winner in each category who will receive $1,000 and a specially designed display trophy. CPL has selected a panel of three independent judges who will choose one winner in each category, and their selections will be announced on October 1, 2012.

 

“We have received a number of fascinating entries and are excited to share these stories with people of all ages,” says William Zinke, 85, founder and president of Center for Productive Longevity. “However, we know that there are more people out there who are moving the needle, making a difference, inspiring others and bringing new businesses to life. We want to hear from you, too!”

 

With 30 years added to longevity in the 20th century, people are leading active and fulfilled lives into their 60s, 70s, 80s and beyond. The goal of this contest is to demonstrate that older people in America can continue to lead successful and inspirational lives. Once the contest deadline has passed, CPL will select a variety of entrepreneur success stories to post on its website, highlighting the stories of the two winners.

 

Entries should be under 1,200 words and are easy to submit. Visit www.ctrpl.org/laterlifestorycontest to complete a submission form. Entrants must be 50 and older and be willing to have their story posted on the CPL website for viewing and for possible publication. Stories may also be sent to James Hooks at jhooks@ctrpl.org.

For more information on CPL and the Later-Life Story Contest for older entrepreneurs, visit www.ctrpl.org or Facebook at www.facebook.com/CTRPL.

 

CPL is also currently working on the finishing touches for the next meetings in its “Spotlight on Entrepreneurship Opportunities for Baby Boomers” series. The meetings are designed to contribute to a national momentum for new-business creation, which enables Baby Boomers to remain productively engaged and also facilitates national economic growth.

 

The meetings, designed for people 50 and older, are being held at Babson College in Wellesley, MA on September 14, Northwestern University/Kellogg School of Management in Chicago on October 11, and the University of Denver on November 15. To register and view preliminary agendas, visit http://www.ctrpl.org/entrepreneurship-meeting/overview.

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The Center for Productive Longevity (CPL) has decided to expand the Later-Life Story Contest to include entries from people 50 and older, down from the 55+ age requirement, due to substantial interest expressed by people in that younger age bracket. While CPL generally focuses on people 55 and older, many people are also starting businesses and living inspirational lives within the prime years of 50-55. Over the course of the contest, CPL has received feedback asking for the age qualifications to be lowered and so CPL decided to honor that request.

 

A panel of three influential, highly regarded judges will select one winner in each of the following two categories: (1) Entrepreneurship Success Stories and (2) Inspirational Life Stories. The winners will each receive $1,000 and a specially designed trophy. From the entries, CPL will select a variety of entrepreneur success stories to post on its website, along with the stories of the two winners.

 

The essential purpose of this contest is to demonstrate that older people in America can continue to lead successful and inspirational lives. With 30 years added to longevity in the 20th century, people will be doing so into their 60s, 70s, 80s and beyond.

 

The deadline to enter the contest is coming up quickly, August 31, 2012.  CPL will announce the two winners on October 1, 2012.

 

To submit a story, visit www.ctrpl.org/laterlifestorycontest and complete a submission form. Entrants must be 50 and older and be willing to have their story posted on the CPL website for viewing and for possible publication. Stories may also be sent to James Hooks at jhooks@ctrpl.org.

 

For more information on CPL and the Later-Life Story Contest for older entrepreneurs, visit www.ctrpl.org or Facebook at www.facebook.com/CTRPL. 

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All readers may be familiar with ESP–extrasensory perception.  I propose that we focus on EESP–experience, expertise, seasoned judgment and proven performance. This is what Baby Boomers can provide versus their younger counterparts. I like the old saying: “Good judgment comes from experience, and experience comes from bad judgment.”

 

Quoting from the Kauffman Index of Entrepreneurial Activity for 1996-2010, written by Robert W. Fairlie in March 2011: 26% of entrepreneurial activity was produced by people ages 20-34 versus 39% produced by people ages 55-64.  My view is that the disparity will not only be maintained but will increase because we have an aging and shrinking workforce.

 

More than five million Americans ages 55 and older (55+) have their own businesses or are self-employed, according to the Small Business Administration (SBA), indicating an increased interest in entrepreneurship opportunities.  And the SBA reports that the number of self-employed people ages 55 to 64 is soaring, climbing 52% from 2000 to 2007.  Here are some of the reasons why people are changing careers at 55, particularly at a time when unemployment is high and jobs are scarce:

 

  • After years of working for others, acting in accordance with established policies and procedures, experienced workers are creating their own business, enabling them to “march to their own drummer.”

 

  • Many people 55+ are attracted by the opportunity to create a business that is responsive to their own unique needs, interests, and desires.

 

  • The need for additional income to maintain a standard of living or the desire to have additional income for discretionary spending

 

  • The desire for continued interesting/stimulating/challenging work to maintain cognitive skills and abilities

 

  • The desire to maintain self-esteem and self-fulfillment by continuing in productive activities that add value

 

  • The desire to maintain relationships with the outside world and to remain socially connected

 

  • Recognition that, with knowledge of their increased longevity and vulnerability of their financial resources through market fluctuations, it may be necessary or desirable to generate additional income

 

Let’s talk about the biggest driving force–the impact of demographic change in America.  When the Social Security Act was passed in 1935, few people lived past the established retirement age of 65.  The reality is that almost 30 years were added to longevity from beginning to end of the 20th Century.  People are not only living longer but in substantially better health.  This, of course, depends upon three essential tenets: remaining intellectually engaged, socially connected and physically fit.  According to a recent study conducted by the Harvard School of Public Health, those who are committed to these tenets enjoy better health, report a greater satisfaction with life, and live at least four years longer than those who don’t.

 

With so many more years to live than people expected when younger, sitting on the sidelines with nothing to do for another 20-30 years doesn’t look so attractive.  Another factor is that we have moved in the U.S. from an industrial to a knowledge-based society, with more than 80% of the private, non-farm sector in knowledge-based services and only about 11% in manufacturing.

 

We still tend to think about the traditional two stages of adulthood: early adulthood from 18 to 40 and mature adulthood from 40 to 62 or 65.  Then, the traditional thinking goes, you are out of the game and the headlights are getting dim.  But the reality is that, with the advent of demographic change and people living appreciably longer lives in better health, there is a new and third stage of adulthood from 62-85.  And people are increasingly working into their latter 80s, 90s and even beyond.

 

Because we are still recovering from the global economic crisis, most companies have not yet begun to recognize that they will shortly be facing skills shortages. And there is another problem.  Because of a shrinking number of younger people coming into the workforce, they will be in even greater demand and will be changing jobs more rapidly. In 2010, the average job tenure for workers 20-35 was 2.3 years versus 9.9 years for older workers 50-65.  With the 78 million Baby Boomers reaching 65 in 2011 and each year thereafter through 2029 at the rate of 4.2 million per year, companies will be facing serious skills shortages unless they begin to utilize this large and growing talent pool of people with EESP.

 

Meanwhile, with unemployment slated to remain above 8% and economic growth low for the foreseeable future, there is one bright spot for retired workers on a gloomy employment horizon–the entrepreneurial path. Through a non-profit organized by my firm in 2006, the Center for Productive Longevity (CPL), we are substantially involved in organizing four meetings in 2012, the first of which was held on March 27 at the Kauffman Foundation in Kansas City.  Other sponsors were AARP and the National Association for Community College Entrepreneurship (NACCE).  The title for all four events is “Spotlight on Entrepreneurial Opportunities for Baby Boomers.”

 

Our goal was to attract 100 Baby Boomers 50+ for this event (reduced from 55+ because AARP was a sponsor and this is their threshold membership age) for which there was no charge. When I left for a quick trip on February 8, we had attracted 50 participants. When I returned to the office on February 13, the number had climbed to 141 and we promptly closed registrations.  We actually had 130 participants at the meeting, including 20 spouses, and there was a waiting list of more than 35.  This provides you with some idea about the growing wave of interest in Baby Boomer entrepreneurship.

 

We anticipate the same or a greater degree of interest in the major metro areas for the next three meetings:

 

  • Babson College in Wellesley, MA (near Boston) on September 14
  • Kellogg School of Management/Northwestern University in Chicago on October 11
  • University of Denver on November 15

 

We have carefully selected academic institutions with a major focus on entrepreneurship because they are training the entrepreneurs of tomorrow, and I believe we will see substantially larger numbers of older entrepreneurs as we move away from the more traditional forms of employment.  After all, new-business creation has been the backbone of the American economy since Paul Revere, with his own silversmith company, went on his famous ride to warn that the British were coming.

 

Back to thinking about becoming an entrepreneur, here are the factors that need to be considered:

  • Risks and rewards
  • Strategies for identifying and selecting potential business opportunities
  • Desirability of taking skills and aptitude tests to ascertain your professional and personal strengths
  • Importance of developing a business plan or at least a business concept statement
  • How to evaluate a business plan or concept statement
  • Creation of a personal vision
  • Exploration of funding support
  • How to overcome fears and concerns/real and artificial barriers
  • Importance of conducting research on the competition
  • Importance of developing an Advisory Board or Planning Committee to meet several times a year to provide counsel and guidance on your new venture     

 

Finally, another acronym I like is the three Ps: passion, purpose and perseverance.  These are critical qualities in pursuing the entrepreneurial path, and I would add a few others:

  • Courage/willingness to take risks
  • Positive attitude and optimistic spirit
  • Strength of character/integrity
  • Vision/ability to see things as they might be
  • Self-confidence and assurance
  • High energy level
  • Resourceful and resilient
  • Ability to accept rejection and turn failures into learning opportunities

 

You won’t need all of these qualities for changing careers at 55, but it would be desirable to have many of them.  Having created my own consulting firm more than 40 years ago and found it to be a great way to go, I have one more quote: “You don’t stop having fun when you grow older. You grow older when you stop having fun.” Good luck and godspeed for the growing number of senior entrepreneurs!

 

Note:  I have three books for suggested reading:

 

  • Barreto, Hector V., The Engine of America: The Secrets to Small Business Success from Entrepreneurs Who Have Made It!  Hoboken: John Wiley & Sons, Inc., 2007.
  • Price, Robert W., Roadmap to Entrepreneurial Success: Powerful Strategies for Building a High-Profit Business.  New York: AMACOM, 2004.
  • Murphy, Bill Jr., The Intelligent Entrepreneur: How Three Harvard Business School Graduates Learned the 10 Rules of Successful Entrepreneurship.  New York: Henry Holt and Company, LLC, 2010
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The Center for Productive Longevity (CPL), which serves as the bridge between people 55 and older and the opportunities that enable them to continue in productive activities, today announced the results of the first in a series of four meetings, “Spotlight on Entrepreneurship Opportunities for Baby Boomers.” During a time of high unemployment and low economic growth, CPL initiated the 2012 series to stimulate the interest of Baby Boomers in new-business creation.

 

The first event was held at the Kauffman Foundation in Kansas City, MO, a focal point for entrepreneurship in America, and attracted almost 100 participants to engage in interactive discussion and dialogue about entrepreneurship. Sponsors of the event included the Kauffman Foundation, AARP, the National Association for Community College Entrepreneurship (NACCE) and CPL.

 

Written evaluations from the event indicated that almost all participants have a strong desire to start a new business; 97 percent stated they are more likely to create a new business as a result of attending the daylong meeting. 

These responses mirror a national trend where increasingly more Baby Boomers are starting their own businesses. In fact, according to the Kauffman Foundation, from 1996 to 2011 the number of Baby Boomers starting a business increased by nearly seven percent, the largest increase among all age groups. For people 20-44, the number of people starting a new business actually fell about five percent during that same time period.

 

“There is a wide range of individual, economic and societal benefits for the Baby Boomers to start new businesses,” says William Zinke, 85, founder and president of CPL.  “People are living longer, yet often retiring earlier, and recent AARP studies confirm that 80 percent of Baby Boomers indicate their intent to continue working after leaving regular career jobs.”

 

Additional feedback from the meeting found that 87 percent of attendees stated that the event increased their awareness and understanding of the benefits and opportunities provided by entrepreneurship “very much” or “a great deal.” Seventy-seven percent indicated that they were “a great deal” or “very much” more likely to pursue programs or courses on entrepreneurship as a result of attending the event.

 

Speakers from the March meeting included Benno C. Schmidt, Jr., Interim President & CEO, Kauffman Foundation and former President, Yale University; Bruce Merrifield, former U.S. Undersecretary of Commerce and Chaired Professor of Entrepreneurship, the Wharton School; Mary Beth Izard, author of BoomerPreneurs; Jerry Kelly, CEO and Co-Founder, Silpada Designs; and Danny O’Neill, President and Founder, Roasterie.

 

Human Resource Services, Inc. (HRS) created CPL as a non-profit to serve as the bridge between people 55 and older and opportunities that enable them to continue as productive contributors. The economic benefits of enabling people 55+ to continue working include providing them with needed income, contributing to–instead of drawing from–entitlement programs, reducing unemployment and increasing national economic growth.

 

The next “Spotlight on Entrepreneurship Opportunities for Baby Boomers” meetings are scheduled to be held at Babson College in Wellesley, MA on September 14, Northwestern University/Kellogg School of Business in Chicago on October 11, and the University of Denver on November 15. To register, visit

http://www.ctrpl.org/entrepreneurship-meeting/overview. Follow the Center for Productive Longevity on Facebook at facebook.com/CTRPL.

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11888868-cpl.jpgAs people continue to live longer and retire earlier, the term “Third-Stage Adulthood” has more relevance than ever before. Referring to people 62-85 years old, this stage of life is chock-full of senior workers who are qualified and ready to continue working after the traditional retirement age of 65 or sooner. This means that there is a large and growing talent pool with experience, expertise, seasoned judgment, and proven performance (referred to by CPL as EESP), to meet the workforce needs of the 21st century.

 

The concept of “Third-Stage Adulthood” was first conceived in a paper, “The Evolution of Adulthood: A New Stage” co-authored in 2000 by Dr. Elliott Jaques, who conceived the mid-life crisis in 1965, and CPL Founder and CEO William Zinke. Zinke created CPL, which is based in Boulder, Colorado, to stimulate the substantially increased engagement of people 55 and older in productive activities, paid and volunteer, where they are qualified and ready to continue adding value.

 

Now in 2012, the concept of Third-Stage Adulthood is even more important than when the term was coined. CPL urges everyone to recalibrate their thinking for this new reality because the results could be dire if action isn’t taken. If Baby Boomers are pushed to the sidelines, the nation’s entitlement programs (e.g. Social Security and Medicare) will become unsustainable even sooner than projected. To prevent this crisis, the country should tap the talent pool of retired workers in Third-Stage Adulthood and put their knowledge, skills and abilities to use.

 

“Embracing ‘Third-Stage Adulthood’ can be a positive life-changer as people enter this next phase,” says William Zinke, 85. “The concept urges society to recognize that older people can continue to add value for significantly longer periods of time and that they should be viewed as individuals, instead of all being lumped under the clichés of being ‘over the hill’ and ‘out of the game.’  The result will be that millions of older people with EESP can continue contributing to, instead of drawing from, the national economy and society.”

 

CPL subscribes to a concept of adulthood that falls into three stages, described as follows:

 

First stage of early adulthood (18-40) – the time to build experience and expertise; to decide whether to work in the private, public, or non-profit sectors and perhaps even gain some cross-sector experience; to decide whether to develop a career in a company or to become an entrepreneur; to focus on the development of particular skills and abilities; to build a solid foundation for the next two adult stages.

Second stage of mid-adulthood (40-62) – the time when experience and expertise produce problem- solving capabilities and sound judgment (CPL likes the saying that good judgment comes from experience and experience comes from bad judgment) and perhaps even the beginnings of wisdom. Any mid-life crises have been traversed and assurance and self-confidence have become more firmly established as a result of learning how to function more effectively. There is also continuing growth and development during this stage.

New-stage of mature adulthood (62-85) – the time when many individuals, although not all (e.g. people who have been engaged primarily in physical labor, who have not maintained a commitment to physical fitness, or who have debilities or disabilities), can continue to be significant contributors. They have had about 40 years to gain experience and expertise, to develop seasoned judgment and proven records of performance and to build their intellectual and social capital. While documented research indicates that cognitive capability may have plateaued for some, the intellectual growth curve continues to move upward for people who have continued to remain productively engaged.

 

CPL launched the Later-Life Story Contest on June 1 to solicit empowering stories from people 55 and older. The competition has two separate categories: Entrepreneur Success Stories and Inspirational Later-Life Stories. A panel of three independent judges will select one winner from each category who will receive $1,000 and a specially designed trophy. CPL will post the best stories on its website (ctrpl.org) throughout the contest under “Success Stories.” The contest runs through August 31, and winners will be announced on October 1, 2012.

 

To submit a story, visit www.ctrpl.org/laterlifestorycontest and complete a submission form. Entrants must be at least 55, have a compelling story to share, and be willing to have it posted on the CPL website for viewing and for possible publication. Stories may also be emailed to James Hooks, CPL’s Director of Marketing and Technology, at jhooks@ctrpl.org.

 

For more information on CPL, the contest and Entrepreneur Success Stories, visit ctrpl.org or Facebook at facebook.com/CTRPL.

 

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The Center for Productive Longevity (CPL), which serves as the bridge between people 55 and older and opportunities that enable them to continue in productive activities, is organizing three more meetings this fall in the “Spotlight on Entrepreneurship Opportunities for Baby Boomers” series. The meetings are designed to contribute to a national momentum for new-business creation, which enables Baby Boomers to remain productively engaged and also facilitates national economic growth.

 

The events will be held for people 50 and older at Babson College in Wellesley, MA on September 14, Northwestern University/Kellogg School of Management in Chicago on October 11, and the University of Denver on November 15. To register and view preliminary agendas, visit http://www.ctrpl.org/entrepreneurship-meeting/overview. Sponsors of upcoming meetings include AARP, CPL, and a number of other organizations.

   

Each of the meetings will have presentations by three successful entrepreneurs. The meetings will also include two rounds of interactive breakout sessions on topics relating to new-business creation and how to become an entrepreneur, including: risks and rewards of being an entrepreneur, strategies for identifying and selecting potential business opportunities, developing a business plan or business concept statement, and exploring funding support.

 

The first meeting in the series was held March 27 in Kansas City, MO at the Kauffman Foundation, a focal point for entrepreneurship in America, and attracted 95 participants. The written evaluations indicated that the meeting was extremely successful: 87 percent of the participants reported that it increased their awareness and understanding of the benefits and opportunities provided by entrepreneurship, and 97 percent stated they were now more likely to create a new business.

 

This interest in entrepreneurship as a career after retirement is reflected in national research as well, with increasingly more people 55 and older creating their own businesses. In fact, according to Kauffman Foundation research, the relative percentage of entrepreneurs has increased by almost seven percent for people 55-64 from 1996-2011, the largest increase among all age groups; by contrast, the percentage dropped about five percent for people 20-44.

 

The minimum age level is 50, and qualified people can register now for one of the following meetings at http://www.ctrpl.org/entrepreneurship-meeting/overview: 

 

  • September 14, 2012: Babson College, Wellesley, MA

Babson College has been selected for each of the last ten years as having the best post-secondary school program on entrepreneurship in the country.  Leonard Schlesinger, the President of Babson College, and Ralph Sorenson, past President of Babson College and founder of its Center on Entrepreneurship, will be the opening speakers.

  • October 11, 2012: Northwestern University/Kellogg School of Management, Chicago, IL

Dr. Paul Magelli, Senior Director, Academy for Entrepreneurial Leadership, University of Illinois at Urbana-Champaign, and James Shein, Professor of Entrepreneurship, Kellogg School, will make the opening presentations.

 

  • November 15, 2012: University of Denver, Denver, CO

The details for the Denver meeting are still being finalized, but will include Courtney Price, President of VentureQuest, and one other speaker.  Go to http://www.ctrpl.org/november-15-2012 for the latest information.

 

The number of participants will be limited to 125 on a first-come basis. The cost of $35 per person covers inclusion of a spouse, if desired, and a post-meeting workshop on the “how-tos” of creating a new business. Payment to the Center for Productive Longevity must be received by the first of the month in which the meeting is held to confirm participation.

 

CPL has also initiated a national competition, the Later-Life Story Contest, for people 55 and older. The competition has two categories: Entrepreneur Success Stories and Inspirational Later-Life Stories. A panel of three independent judges will select one winner from each category who will receive $1,000 and a specially designed trophy. CPL will post the best stories on its website (ctrpl.org) under “Success Stories.” The contest deadline is August 31, and winners will be announced on October 1, 2012.

 

To submit a story, visit www.ctrpl.org/laterlifestorycontest and complete a submission form. Entrants must be 55 and older, have a compelling story to share, and be willing to have it posted on the CPL website for viewing and for possible publication. Stories may also be sent to James Hooks at jhooks@ctrpl.org.

 

For more information on CPL, the meetings and how to submit entrepreneur success stories, visit www.ctrpl.org or Facebook at www.facebook.com/CTRPL.

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The Center for Productive Longevity (CPL), which serves as the bridge between people 55 and older and the opportunities that enable them to continue in productive activities, today described “The 3 Important Ways to Defuse the Ticking Time Bomb of our Aging Workforce”. With 77 million people in the United States 55 and older, we are at a tipping point: we can either watch them sit on the sidelines, drawing from unsustainable entitlement programs and the general economy, or we can enable this growing population segment to continue working and contribute to the country’s economic growth and prosperity.

 

Recent surveys by AARP indicate that 80 percent of the Baby Boomers intend to continue working after leaving their regular career jobs, more than half on less than a full-time basis. Many need or want the additional income, particularly because of their wealth reduction from the recession in 2001 and the global economic crisis that began in the U.S. in late 2007. Other reasons to continue working include the desire to maintain cognitive skills, continue adding value, and remain socially connected.


“We have been aware of this ticking time bomb for years without taking effective action.  Now it’s really getting louder with the growing retirement of Baby Boomers at the rate of 4.2 million each year from 2011 through 2029, compounded by high unemployment and low economic growth for the foreseeable future,” says William Zinke, 85, founder and president of CPL. “We can defuse this time bomb by creating a wave of entrepreneurship across the country and stimulating employers to take a more flexible approach in providing employment opportunities for older workers.”

 

According to CPL, we can defuse the ticking time bomb of our aging workforce in three important ways:

 

1.            Baby Boomer Entrepreneurship

Create awareness and understanding among the Baby Boomers about the benefits and opportunities of creating their own businesses. Entrepreneurship remains a critical factor in the country’s economic growth and vitality, with a spirit of pioneering and self-reliance still a part of America’s DNA. 

 

2.               Flexible Workplace Options

Stimulate employers to develop phased retirement programs and other flexible workplace options that will retain and attract Baby Boomers 55 and older who want to continue working but on a part-time basis.  A movement is developing in this direction, but a recent survey by Harris Interactive indicates that only 24 percent of Fortune 1000 companies provide such options.

 

3.            Greater Talent Pool Utilization

The reality is that America has a large and growing talent pool of workers 55 and older with experience, expertise, seasoned judgment and proven performance (EESP). Research shows that older workers have a higher level of commitment, reliability and motivation; have better overall skills and abilities than younger workers; and have much lower absenteeism and turnover. This talent pool must be tapped to a substantially greater degree.

 

“Economic growth and our standard of living may be reduced if older workers are not provided with opportunities to continue working, yet there is no real recognition of the need to do so,” adds Zinke. “It is CPL’s purpose to change the national mindset about aging and retirement.”

One way CPL is highlighting the benefits of senior entrepreneurship is by organizing a series of four meetings titled “Spotlight on Entrepreneurship Opportunities for Baby Boomers”. The first meeting was held at the Kauffman Foundation in Kansas City, MO, the focal point for entrepreneurship in America, on March 27 with almost 100 participants and excellent feedback. The next three meetings will be held at Babson College in Wellesley, MA on September 14, Northwestern University/Kellogg School of Business in Chicago on October 11, and the University of Denver on November 15. To register, visit http://www.ctrpl.org/entrepreneurship-meeting/overview.

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By: William K Zinke

Founder & President of the Center for Productive Longevity

 

All readers may be familiar with ESP–extrasensory perception.  I propose that we focus on EESP–experience, expertise, seasoned judgment and proven performance. This is what Baby Boomers can provide versus their younger counterparts. I like the old saying: “Good judgment comes from experience, and experience comes from bad judgment.”

 

Quoting from the Kauffman Index of Entrepreneurial Activity for 1996-2010, written by Robert W. Fairlie in March 2011: 26% of entrepreneurial activity was produced by people ages 20-34 versus 39% produced by people ages 55-64.  My view is that the disparity will not only be maintained but will increase because we have an aging and shrinking workforce.

 

More than five million Americans ages 55 and older (55+) have their own businesses or are self-employed, according to the Small Business Administration (SBA), indicating an increased interest in entrepreneurship opportunities.  And the SBA reports that the number of self-employed people ages 55 to 64 is soaring, climbing 52% from 2000 to 2007.  Here are some of the reasons why people are changing careers at 55, particularly at a time when unemployment is high and jobs are scarce:

 

  • After years of working for others, acting in accordance with established policies and procedures, experienced workers are creating their own business, enabling them to “march to their own drummer.”

 

  • Many people 55+ are attracted by the opportunity to create a business that is responsive to their own unique needs, interests, and desires.

 

  • The need for additional income to maintain a standard of living or the desire to have additional income for discretionary spending

 

  • The desire for continued interesting/stimulating/challenging work to maintain cognitive skills and abilities

 

  • The desire to maintain self-esteem and self-fulfillment by continuing in productive activities that add value

 

  • The desire to maintain relationships with the outside world and to remain socially connected

 

  • Recognition that, with knowledge of their increased longevity and vulnerability of their financial resources through market fluctuations, it may be necessary or desirable to generate additional income

 

Let’s talk about the biggest driving force–the impact of demographic change in America.  When the Social Security Act was passed in 1935, few people lived past the established retirement age of 65.  The reality is that almost 30 years were added to longevity from beginning to end of the 20th Century.  People are not only living longer but in substantially better health.  This, of course, depends upon three essential tenets: remaining intellectually engaged, socially connected and physically fit.  According to a recent study conducted by the Harvard School of Public Health, those who are committed to these tenets enjoy better health, report a greater satisfaction with life, and live at least four years longer than those who don’t.

 

With so many more years to live than people expected when younger, sitting on the sidelines with nothing to do for another 20-30 years doesn’t look so attractive.  Another factor is that we have moved in the U.S. from an industrial to a knowledge-based society, with more than 80% of the private, non-farm sector in knowledge-based services and only about 11% in manufacturing.

 

We still tend to think about the traditional two stages of adulthood: early adulthood from 18 to 40 and mature adulthood from 40 to 62 or 65.  Then, the traditional thinking goes, you are out of the game and the headlights are getting dim.  But the reality is that, with the advent of demographic change and people living appreciably longer lives in better health, there is a new and third stage of adulthood from 62-85.  And people are increasingly working into their latter 80s, 90s and even beyond.

 

Because we are still recovering from the global economic crisis, most companies have not yet begun to recognize that they will shortly be facing skills shortages. And there is another problem.  Because of a shrinking number of younger people coming into the workforce, they will be in even greater demand and will be changing jobs more rapidly. In 2010, the average job tenure for workers 20-35 was 2.3 years versus 9.9 years for older workers 50-65.  With the 78 million Baby Boomers reaching 65 in 2011 and each year thereafter through 2029 at the rate of 4.2 million per year, companies will be facing serious skills shortages unless they begin to utilize this large and growing talent pool of people with EESP.

 

Meanwhile, with unemployment slated to remain above 8% and economic growth low for the foreseeable future, there is one bright spot for retired workers on a gloomy employment horizon–the entrepreneurial path. Through a non-profit organized by my firm in 2006, the Center for Productive Longevity (CPL), we are substantially involved in organizing four meetings in 2012, the first of which was held on March 27 at the Kauffman Foundation in Kansas City.  Other sponsors were AARP and the National Association for Community College Entrepreneurship (NACCE).  The title for all four events is “Spotlight on Entrepreneurial Opportunities for Baby Boomers.”

 

Our goal was to attract 100 Baby Boomers 50+ for this event (reduced from 55+ because AARP was a sponsor and this is their threshold membership age) for which there was no charge. When I left for a quick trip on February 8, we had attracted 50 participants. When I returned to the office on February 13, the number had climbed to 141 and we promptly closed registrations.  We actually had 130 participants at the meeting, including 20 spouses, and there was a waiting list of more than 35.  This provides you with some idea about the growing wave of interest in Baby Boomer entrepreneurship.

 

We anticipate the same or a greater degree of interest in the major metro areas for the next three meetings:

 

  • Babson College in Wellesley, MA (near Boston) on September 14
  • Kellogg School of Management/Northwestern University in Chicago on October 11
  • University of Denver on November 15

 

We have carefully selected academic institutions with a major focus on entrepreneurship because they are training the entrepreneurs of tomorrow, and I believe we will see substantially larger numbers of older entrepreneurs as we move away from the more traditional forms of employment.  After all, new-business creation has been the backbone of the American economy since Paul Revere, with his own silversmith company, went on his famous ride to warn that the British were coming.

 

Back to thinking about becoming an entrepreneur, here are the factors that need to be considered:

  • Risks and rewards
  • Strategies for identifying and selecting potential business opportunities
  • Desirability of taking skills and aptitude tests to ascertain your professional and personal strengths
  • Importance of developing a business plan or at least a business concept statement
  • How to evaluate a business plan or concept statement
  • Creation of a personal vision
  • Exploration of funding support
  • How to overcome fears and concerns/real and artificial barriers
  • Importance of conducting research on the competition
  • Importance of developing an Advisory Board or Planning Committee to meet several times a year to provide counsel and guidance on your new venture     

 

Finally, another acronym I like is the three Ps: passion, purpose and perseverance.  These are critical qualities in pursuing the entrepreneurial path, and I would add a few others:

  • Courage/willingness to take risks
  • Positive attitude and optimistic spirit
  • Strength of character/integrity
  • Vision/ability to see things as they might be
  • Self-confidence and assurance
  • High energy level
  • Resourceful and resilient
  • Ability to accept rejection and turn failures into learning opportunities

 

You won’t need all of these qualities for changing careers at 55, but it would be desirable to have many of them.  Having created my own consulting firm more than 40 years ago and found it to be a great way to go, I have one more quote: “You don’t stop having fun when you grow older. You grow older when you stop having fun.” Good luck and godspeed for the growing number of senior entrepreneurs!

 

Note:  I have three books for suggested reading:

 

  • Barreto, Hector V., The Engine of America: The Secrets to Small Business Success from Entrepreneurs Who Have Made It!  Hoboken: John Wiley & Sons, Inc., 2007.
  • Price, Robert W., Roadmap to Entrepreneurial Success: Powerful Strategies for Building a High-Profit Business.  New York: AMACOM, 2004.
  • Murphy, Bill Jr., The Intelligent Entrepreneur: How Three Harvard Business School Graduates Learned the 10 Rules of Successful Entrepreneurship.  New York: Henry Holt and Company, LLC, 2010
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Health Education Solutions, a leading provider of advanced cardiac life support (ACLS) and pediatric advanced life support (PALS) online certification, today released new PALS certification practice tests and a Pediatric Nursing Programs special section to help individuals who provide emergency care to children prepare for certification success and career advancement.

 

“Proper certification is vital for individuals who provide emergency care to infants, adolescents and children,” said Melissa Marks, president of Health Education Solutions. “Health Education Solutions’ practice tests and online resources are designed to help busy healthcare professionals learn more about the certifications they need and refresh their skills prior to the certification exam.” 

 

The Pediatric Nursing Programs special section offers helpful information, resources and data to help pediatric nurses and those interested in pursuing a career in pediatric nursing stay informed about healthcare trends and career opportunities. This series of articles is available in Health Education Solutions’ online research library at healthedsolutions.com.

 

The PALS certification practice tests, available now at healthedsolutions.com, each offer questions similar to those found on the actual certification exam. Free PALS certification and recertification practice quizzes each offer three five-question sample tests. A full PALS certification practice test and a PALS recertification practice test, both complete with 50 timed multiple-choice questions, are available for $35. A portion of this fee can be applied to the purchase price of the full certification course.

 

Practice test-takers are immediately provided with answers to the questions that were incorrectly answered following the test to help them identify the areas that may need more study time and attention prior to the full certification exam.

 

Health Education Solutions additionally offers online ACLS, stroke, basic life support (BLS), cardiopulmonary resuscitation (CPR), automated external defibrillator (AED), bloodborne pathogens and first aid training for healthcare professionals and individuals seeking to be prepared for an emergency. Practice tests and quizzes are also available for the ACLS exam.

 

For more information about pediatric nursing programs, online ACLS certification, online PALS certification and practice exams, please visit healthedsolutions.com.

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What's New For You From Darcie Mae


What’s new for you on Darcie Mae’s website, Darcie Mae's Children's Books & Such

First off, please remember The Peably stories and coloring pictures are free for you to use on my website:

The Peablys have gone through June with the last story in June up now, 4/17/11. It is story 39 and about a special day for Pa. The Peablys will be in the months of July and August for the next few stories.

Story 40, A funny Peably story about learning to jump rope----------4/24.

Story 41, The Peablys celebrate Independence Day--------------------5/1

Story 42, You get to meet a pesky black bear named George---------5/8

Story 43, Go with Bub & Sis to see the ocean--------------------------5/15

For the coloring pictures, On 4/17 there are Easter pictures for you to print and use. On 4/24 & 5/1 there will be Mother’s Day coloring pictures. On 5/8 and 5/15 will be coloring pictures that go with the new book, Sammy & Robert Go Home For The Holidays.

Don’t forget the special pictures offered for Sammy & Robert fans to start groups and learn how to use postal mail, and the 2 book sets offered which include books, tote bags, posters, and coloring pictures.

Happy reading,

Darcie Mae

 

31040630479?profile=original

 

 

Darcie Mae with;

All 4 Mother Mouse Books, &

The 1st 4 Sammy & Robert Books

 

 

sammyandrobertbooks@yahoo.com
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An Important Announcement For Children

Children - This announcement is for you:Summer vacation's here.Hoo-Ray to girls and boys.You get time off from school,and time to play with toys.You also have time tocolor pictures and read.So, why not continuereading about Peablys.Through July & AugustI have a treat for you.Instead of one storyeach week, I'll give you two.Log on to my website;http://sammyandrobert.tripod.comat least just once a week.Two new Peably storiesare there for you to read.New coloring picturesare there for you to see.Print them, color them,take your time, and color neat.If you think your pictureis the best it can be,put in an envelope,and mail it off to me.If you're lucky I mightchoose your picture to beput up on my website.Any coloring pictures sent to me that are chosen to put on the website will appear on the Important Announcements page.Keep checking back in on this page for a coloring contest later in this year for a chance to win one of the Sammy & Robert or Mother Mouse books.Children’s Book Author & Illustrator,Darcie Maesammyandrobertbooks@yahoo.com
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What's new on Darcie Mae's Website:

First off, please remember The Peably stories and coloring pictures are free for you to use on my website. 

http://sammyandrobert.tripod.com

It is important to know that the Peably stories will be going through time faster than we do. They will go through 1 year and be having winter holidays during our summer. They will go through a 2nd year before we will be back at the same time. We will go through the winter holidays together again this year with all new stories. The Peablys are in the months of March and April for the next few stories.

Story 31, a Peably story about fun in the snow, up to read on 2/20

Story 32, Bub Peably has a birthday, will go up to be read on 2/27

Story 33, a story about April Fool's Day

Story 34, A Peably story about Easter.

There are St. Patrick's Day pictures to print and color. There will be new ones every Sunday up through St. Patrick's Day.

I have made available 2 autographed book sets and a chance to enter a drawing for a copy of the 5th Sammy & Robert book.

Happy Reading!

Darcie Mae

sammyandrobertbooks@yahoo.com

Darcie Mae's Website

31040773677?profile=original

31040773494?profile=original

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